Full service management contract
Inntelligence assumed management of Raithwaite Hall, as it was then known, when it was bought out of receivership in March 2016. The estate offered huge potential, but we had a big task ahead of us to improve business levels, repair a damaged reputation and give the beleaguered team a lift in their morale.
Following a period of research and planning, Inntelligence focused on rebuilding the infrastructure and creating new and exciting product definitions which enhanced guest experience. A brand tweak and an innovative sales and marketing strategy doubled revenue within 3 years, whilst our leadership across the operation and in HR improved the damaged reputation of this hotel and led to greater staff retention. We measured our success in these areas by observing huge increases in online review platforms, as well as repeat customer percentages. In 2019 Raithwaite was bought again by a group of investors who were impressed with its recent performance and position in the Yorkshire luxury market.
A more recent rebrand means that Raithwaite is now known as Raithwaite Sandsend and is ready for the next chapter of its journey. An exciting 5-year plan for luxury cottages and apartments and world class food and beverage outlets awaits. We are proud to be a part of the team leading the most exciting hospitality investment in Yorkshire in recent years.